Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.
Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.
When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@highsnobiety.com
Articles
The NBA Finals Belong to the Outsiders
The Slow-Burn Fashion of mfpen turns 10
A Flattened adidas Sneaker Masterpiece Reborn as a Textural Treat
New Balance's Ultra-Lite Skate Shoe Is Razor-Sharp Suave
Square-Toed Converse?!
Joe Freshgoods Made a New Balance That Massages Your Foot
This is New Balance’s Answer to Nike Shox
New Balance's Insanely Icey Hoop Shoe Is Wildly Wearable
The Scandinavian Brands to Know Ahead of Copenhagen Fashion Week
A Skater's (Sci-Fi) Fantasy
Patta's Nike Air Max 90 Is, Of Course, Wonderfully Wavy (EXCLUSIVE)
adidas' Crossover Post-Football Sneaker Is a Culture-Clashing Hybrid
